Skip to main content

Posts

Showing posts from February, 2017

Digital Transformation and Healthcare

In the last few years, healthcare has joined other industries in the quest to deliver better customer experience. This has brought about a fundamental change in the healthcare industry and they have now shifted from volume to value of care of patients. The evolution in cloud, data and mobile technologies has disrupted the health care industry. The disruption has forced insurance companies and healthcare providers to move from a health system driven model to a customer oriented model. The behavioural needs of the modern customer has also changed and they now demand both control and choice. Digital transformation is revolutionizing healthcare. It has helped connect and apply data, communication and technology to engage and redefine customer experiences. Most people have a misconception that digital transformation is about automation of jobs, processes and technology but it is much bigger than that.   Digital transformation requires you to rethink all your business proces

Engaging the New Health Care Customer

The healthcare industry business model has transformed in fundamental ways and is now driven by consumerization. Healthcare providers have started aligning organizational focus to the patient using digital transformation methodologies. Healthcare organizations are looking at new ways to leverage technology to improve costumer engagement and experience. Digital transformation not just contributes to greater health outcomes for patients but also benefits the bottom line of healthcare providers. The new health care customer is highly informed, engaged and involved. When a differentiated customer experience is provided to them it can lead to satisfied customers and this in turn results in creating more potential market share and revenue growth. The connection between revenue growth and customer satisfaction is becoming increasingly clear. Failing to live up to the expectations of the customer has an impact on the bottom line of the healthcare providers. Reputation, br

How Technology Has Allowed Health Care Companies to Connect

Digital transformation is changing how health and social care is delivered. Healthcare technology is changing and evolving. The potential of digital technology has revolutionized healthcare in more ways than one. It has not just improved diagnosis and treatment options but also helped create a more connected patient and physician relationship. Digital technology seems to have completely disrupted the healthcare sector. As patients want to take more control of their health, they are becoming more conscious and willing to embrace new and emerging technology. This has forced healthcare providers to keep up on the latest tech trends and incorporate them in patient treatment and engagement. Healthcare providers that have adopted digital transformation have achieved great success. New and innovative approaches are used to connect and deliver healthcare to patients. By establishing digital platforms and integrating mobile commerce, healthcare services are becoming more accessible