Twitter for Business Businesses all over the world have found a unique way of promoting their brand, products and services using the social media platform. Social media networks like Twitter have over the years attracted millions of followers and businesses have realized the vast potential that this medium holds for them, It makes great business sense to promote one's brand and services through Twitter as you can reach hundreds of existing and potential customers within minutes. First steps on Twitter * First and foremost the company needs to create an account. You can add the logo of the company so that your customers can easily recognize you. * You can encourage your employees to create accounts and interact with customers. Twitter followers like to communicate with humans and this will help build credibility. * Don't just promote your business. You can tweet about interesting facts, share pictures, videos and stories. * A