Twitter is unique in so many ways but the most distinct characteristic about Twitter is the 140 characters, which are used, to describe you and promote your business and brand. What's happening? The answer to this simple question in 140 characters will determine, whether your tweet is successful in promoting your business. In the initial days of Twitter most people dismissed this restriction of using just 140 characters as Twitters biggest mistake. But over the years people have managed to prove these naysayers wrong. Individuals and businesses have found wonderful and innovative ways of compressing their messages within these 140 characters. You learn to be innovative and try and use this wonderful medium to convey the most important and myriad information to its followers within this 140 characters. It takes some practice to get used to this unique messaging phenomenon. As the information is in just a few characters, it passes through more qui