Twitter has taken the world by storm. It has created a revolution, which is unmatched and unparallelled. When Twitter first came on the scene in 2006, no one in their wildest dreams would have imagined that it would change the entire dynamics of communicating on the Internet. In the initial days of Twitter most people treated it as some sort of a joke. Many thought of it as rubbish and just a passing phase, where people choose to write and share anything they want. It was considered ideal for self absorbed people who had plenty of time and nothing else to do. But as the community of twitters grew, people realized the immense potential it presented. Twitter has changed the rules of advertising and subscription, creating a business model that has within a short span of time enabled companies to make millions of dollars. A very good example of a company making huge profits is that of Dell, which recognized quite early the immense potential that this social networ